Our regular EBF Meetings are currently cancelled due to the Coronavirus COVID19 Lockdown. We are continuing to run our networking meetings using Zoom so that we can network with each other Virtually. Please contact us if you would like to attend as a guest to one of our virtual networking meetings.
When writing content for your website it is important to remember some important points about the content that you are creating. I have compiled the list below for you to use as a checklist:
- Avoid Alliteration, always.
- Prepositions are not words to end sentences with
- Avoid clichés like the plague (they are old hat)
- Employ the vernacular
- Eschew ampersands & abbreviations etc.
- Parenthetical remarks (however relevant) are unnecessary
- It is wrong to ever split an infinitive
- Contractions aren’t necessary
- Foreign words and phrases are not apropos
- One should never generalise
- Eliminate quotations. As Ralph Waldo Emerson once said: “I hate quotations, tell me what you know”
- Comparisons are as bad as clichés
- Don’t be redundant; don’t use more words than necessary; it’s highly superfluous
- Profanity sucks
- Be more or less specific
- Understatement is always best
- Exaggeration is a billion times worse than understatement
- One-word sentences? Eliminate.
- Analogies in writing are like feathers on a snake
- The passive voice is to be avoided
- Go around the barn at high noon to avoid colloquialisms
- Even if a mixed metaphor sings, it should be derailed
- Who needs rhetorical questions?
I hope that this list helps you to improve your writing. Hopefully by now you have realised that it is of course just a prank. If you’d like assistance with writing effective and attractive content for your website then we can help you with this – in a professional and affordable way – please contact us for help.